NobleMag

Howard Stern, the self-proclaimed King of All Media, has lost his crown.The shock jock's syndicated morning radio show once drew a national audience of 12 million, but since jumping to satellite radio three years ago, his listeners have dwindled to a fraction of that. Where once Stern routinely commanded a parade of Hollywood's hottest stars -- George Clooney, Johnny Depp, Julia Roberts -- today publicists are left to tout studio appearances by the likes of Chevy Chase, Joan Rivers or Hulk Hogan. [read the whole story here]